Description:
This is a Customer Journey Map that shows the customer experience involved in buying TV online. It involves 5 stages - awareness, research, consider, purchasing and post-sales support. Activities, customer thinking & feeling and ideas for improvement are listed under the stages.
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A Customer Journey Map (aka User Journey Mapping) is a visual representation that shows every experience your customers have with your product/service. It tells the story of a customer's experience with your brand from initial engagement into a long-term relationship (e.g. brand awareness to purchasing to receiving post-sale service).
Have you ever wondered how to perform Customer Journey Mapping with a specialized software? Visual Paradigm Online is the answer.