SEO is a marketing rule that increases the visibility of web pages through natural ranking (no payment). SEO includes technology and creativity to improve web page ranking, traffic, and increase the exposure of web pages in search engines.
The main source of web traffic comes from the major commercial search engines, Google, Bing, Yahoo!, Although social media or other ways can let people access your web page, search engine is still the main way for most Internet users to search and browse, whether your web page provides content, services, products, information or anything else.
SEO Ranking
SEO ranking refers to a website's position in the search engine results page. There are various ranking factors that affect a site's ranking in a SERP, depending on the relevance of the content to the search term, or the quality of the backlink to the page.
In web search engines, organic search results are queries that are strictly algorithmically calculated the ranking and not subject to payment by advertisers.
They are different from a variety of sponsored results (paid search), whether it's explicit pay-per-click advertising, shopping results, or other results that search engines pay for when they display or click on a result.
Google, Yahoo!, Bing search engine inserts paid ads on its search results page. By law, advertising must be distinguished from organic results. This is achieved through different backgrounds, text, link colors and / or page positions.
The pie chart below shows the website traffic source. Click here to edit the pie chart.
