Content Market Pie Chart Strategic Analysis

Content Market Pie Chart Strategic Analysis 이 템플릿 편집
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What is Content Marketing?

For the definition of content marketing, I believe 100 experts can have a hundred different opinions. Perhaps, US Content marketing institute’s (CMI) description is one of the most accurate descriptions.

“Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.”


Characteristics of Content Marketing

CMI and MarketProfs pointed out in their joint content marketing report that successful content marketing should have the following characteristics:

  1. Provide valuable, relevant content with an audience focus.

  2. It is related to the purchase of the target group, specific to a certain Buying stage.

  3. Tell a story throughout the Customer experience process (" Customer Journey ")

  4. There are clear behavioral incentives to guide the audience's next action

  5. According to different channels (microblog, WeChat, blog, etc.), there are corresponding organizational forms and expression techniques

  6. Have a clear marketing goal

  7. Achieve measurable marketing results through strategic design

  8. To ensure high quality content at the same time, but also efficient, effective production

Content Marketing Challenge Template

Here is a Content Marketing template created with Visual Paradigm's online strategic analysis tool. It uses a pie chart to visualize the challenges of content marketing. You can customize this template by modifying the text, color and font, and use it in your presentations and reports.

전략적 분석 Template Specifications:
사용자 정의 가능:
이 전략 분석 템플릿은 콘텐츠, 색상, 레이아웃, 디자인 블록 또는 기타 디자인 요소 등 필요에 따라 완전히 사용자 지정할 수 있습니다.
Dominant Color
Palette
Dimension
1600 x 900 px

즉석에서 멋진 디자인 만들기

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