PEST Analysis Example: PEST Analysis Template


Here is a simple PEST analysis template. Use this template to get started building your own. Customize it to apply in your own analysis. Click Use this Template to start.

What is PEST Analysis?

PEST analysis is one of the most commonly used strategic analysis technique to use in recognizing market changes, and as such the position, potential and direction for a business. PEST is an acronym for Political, Economic, Social and Technological factors, which are used to assess the market for a business or organizational unit. Sometimes it's expanded to include legal and environmental factors and called a PESTLE analysis.

How to perform PEST Analysis?

You can perform PEST Analysis easily with Visual Paradigm Online. Here are several quick steps:

  1. Create a PEST Analysis diagram.
  2. Create a PEST table.
  3. Identify the four factors that influence your business and list them in the corresponding compartments.
  4. Once your diagram is complete, you can save it (File > Save as) to our cloud repository for future access. You can also export your work into image (JPG, PNG, PDF, SVG, etc) and share it with your co-workers.

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