Light drinks is not a specific beverage name, but the beverage industry to this kind of drinks collectively. The drinks are formulated with water, vitamins, and trace minerals, and are almost transparent in color, but slightly more flavorful than pure water. Its rapid popularity is due to its clear and transparent appearance and certain functional characteristics.
(Here is an illustration of light drinks. Click here to edit)
In the last year, 60 percent of the families who bought light drinks were from young and adolescent families, which was 6 percent higher than that of the overall beverage purchasing families. 43 percent were from the families in the first and second-tier cities, which was 10 percent higher than that of the overall beverage purchasing families.