Customer Journey Mapping Example: Standard Customer Journey Map Template


This is a standard Customer Journey Map template. It consists of four stages - awareness, consideration, decision and post-experience. Customer goals, customer experience (touchpoints and thinking) and recommendation can be documented in the journey map.

Click Use This Template to open it. You may customize it as needed.

What are Customer Journey Maps

A customer journey map shows how your customers interact with your organization step-by-step. It's created by taking a walk in your customers' shoes as they purchase. Customer journey mapping focuses on customer needs, technical barriers, and feeling throughout every interaction with your company.

How to create Customer Journey Mapping?

Want to perform Customer Journey Mapping? Try Visual Paradigm, a top-rated Customer Journey Mapping software that features all the CX tool, examples and templates you needed.

  1. Create a Customer Journey Map. You may create from scratch or to start from a template.
  2. Modify the map by adding/removing columns and rows to fit your need.
  3. Fill-in the map.

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