Customer Journey Mapping Example: Hospital


Here is a Customer Journey Map example that shows the hospitalize journey. It consists of 4 stages: A & E, hospitalized, leaving and follow-up consultation. The patient's motivation, experience (both positive and negative) and ideas for improvements are documented in the journey map.

Now, click Use This Template to use and customize this template.

What is Customer Journey Mapping (CJM)

A customer journey map is a diagram that depicts the stages customers go through when interacting with your company, from brand awareness to buying products to accessing customer service, etc.

How to perform Customer Journey Mapping?

Have you ever wondered how to perform Customer Journey Mapping with a specialized software? Visual Paradigm Online is the answer.

  1. Create a blank Customer Journey Map. You may create from scratch or to start from a template.
  2. Customize the map by creating the rows and columns you need - touchpoints, action items, etc.
  3. Fill-in the map.

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